What’s happening at Team One
          In the office, in the news, and in the world of premium brand marketing.


          What’s happening at Team One
          In the office, in the news, and in the world of premium brand marketing.


          July 26, 2022

          Team One Welcomes Kathy Hepinstall Parks as New Executive Creative Director

          Team One, Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, announced today the hire of Kathy Hepinstall Parks as Executive Creative Director. In a role specifically designed to focus on elevating the writing across all brands, Hepinstall Parks will apply her skills across all agency clients including Lexus, The Ritz-Carlton and Ste. Michelle Wines. She will report to Team One’s CCO, Chris Graves, and work in partnership with the rest of the Creative leadership team. “We’re…

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          July 11, 2022

          Redbubble appoints Team One as first agency of record

          Today, Redbubble, the world’s largest online marketplace for print-on-demand products designed and sold by independent artists, announced their partnership with adjoined entities within the Publicis Groupe network, The Pub and Team One, the fully integrated agency for premium brands. Redbubble Group – comprised of Redbubble Limited and its subsidiaries including TP Apparel LLC (TeePublic) – supports a community of more than 800k independent artists who have earned more than $100 million in sales of their designs on over 125 different…

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          June 2, 2022

          Team One Appoints Mark Koelfgen as Executive Creative Director

          Team One, Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, announced today the hire of Mark Koelfgen as its newest executive creative director. Joining from David&Goliath, Koelfgen’s celebrated creative career and expertise will help propel Team One’s creative vision forward, taking premium brands into the future at the intersection of technology and storytelling. Koelfgen will help lead efforts across Lexus and the agency’s growing portfolio of clients including Mark Levinson, Sparklight,  Wisk, and Make-A-Wish, and will…

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          May 10, 2022

          Team One Expands Senior Team with Sean McGrath as Group Account Director

          Team One, Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, announced today the hire of Sean McGrath as its newest group account director. In this role, McGrath will manage the Ste. Michelle Wine Estates and Harman International accounts, tapping into his notable experience with lifestyle brands at the forefront of culture. McGrath’s past clients include Anheuser-Busch, Constellation Beverage, Caesars Palace, Gatorade and Gibson Guitars. McGrath will report to Team One’s CEO, Julie Michael. “Sean brings a…

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          May 3, 2022

          Julie Michael featured on The Luxury Item Podcast

          Our own Julie Michael is featured on this week’s episode of The Luxury Item, a podcast hosted by Scott Kerr. Julie and Scott discuss Team One’s premium brands and clients and so much more. The Luxury Item is an original podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing and brand expert Scott Kerr for insightful discussions with decision makers, entrepreneurs, and innovators on topics that matter most…

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          April 12, 2022

          There’s No Moment Too Big for Lexus in 2022 LX 600 SUV Campaign

          2022 Lexus LX 600 campaign from Team One follows the high achievers There are places that ask more of you. Moments that test you. Situations that expose you. But for those up to the task, the rewards are extraordinary. Today Lexus debuts a marketing campaign, called ‘No Moment Too Big,’ for the all-new flagship SUV, the 2022 LX 600. The campaign kicks off with the launch spot: ‘Drumroll, Please’. “The LX has been a beacon of capability and style for…

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          January 31, 2022

          Team One Names Latest Recipient Of The Legacy Lab Foundation Scholarship

          The Legacy Lab, Team One’s award-winning think tank and strategic consultancy, has announced the recipient of its third-annual Legacy Lab Foundation Scholarship. Launched in 2019, the unique scholarship seeks to champion the next generation of legacy makers. A record number of submissions were received from Black and African-American students across the country, many of whom are studying at top-ranked Historically Black Colleges and Universities (HBCUs). This year, the $10,000 scholarship was awarded to Kimiloluwa Fafowora. Kimiloluwa is a student at Stanford…

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          January 5, 2022

          Lexus’ All New NX Helps You Hustle for What Matters

          Campaign from Team One for the 2022 NX portrays a new definition of success The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritising what truly matters, cutting out distractions and working hard for what fulfils you. The NX marketing campaign, called ‘Hustle for What Matters,’ is designed to reach those with great ambition who are carving their own paths. It leans heavily into the digital and streaming space in…

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          December 10, 2021

          Team One Doubles Down On Talent Management & Employee Growth With Two Senior Promotions

          Team One has promoted Susanna Leighton to Executive Director of Resource Management and Operations, a new position for the agency, and Amy Small to Executive Director of Talent. With a combined 20+ years at Team One specializing in talent, Amy and Susanna will continue to support the agency’s most valuable asset, our people. “As we head into a new year and map out our priorities for 2022, our people, and the important work they do, continue to be at the…

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          October 12, 2021

          Team One Receives Top Honors at Adweek’s Media Plan of the Year Awards for its Lexus “All In” Campaign

          Team One received top honors at Adweek’s annual Media Plan of the Year Awards for its work with legacy client Lexus on the “All In” campaign. The work was awarded Best Total Campaign Spending in the $10 Million+ category. “We’re beyond thrilled to be recognized by Adweek alongside our amazing clients at Lexus. Our launch for the Lexus IS earlier this year was an outright rejection of a traditional media plan. When your insight starts with ‘the best experiences come to those who go all in’…

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